
Melissa Elizondo is the Marketing Director at Barnard Donegan Insurance, leading marketing, communications, automation, AI implementation, and software training initiatives. With over a decade of experience running her own marketing agency, Melissa brings deep expertise in digital marketing, website development, social media management, video production, content strategy, and automation.
Before joining BDI full-time, Melissa owned her own traditional marketing agency, making her transition to the in-house team both seamless and impactful. Her passion for AI-driven solutions has positioned her as a thought leader in the industry, sharing insights on AI trends and productivity tools to enhance business operations. She has been instrumental in integrating AI into BDI’s marketing efforts, streamlining processes, and empowering the Sales Team with cutting-edge tools to better serve clients.
Melissa’s background as a real estate broker and property manager gives her a unique perspective on the commercial insurance landscape, allowing her to understand the risks and challenges businesses face. She aligns BDI’s core services—cost management, exposure analysis, operational excellence, and community contribution—with strategic marketing efforts to drive growth and deepen client relationships.
Committed to BDI’s values of kinship, integrity, and faith, Melissa plays a vital role in ensuring clear, effective communication between the agency, its clients, and industry partners. Her expertise in automation and software training keeps BDI ahead of the curve, optimizing workflows and enhancing the client experience.
As a key team member at BDI, Melissa is dedicated to innovation, efficiency, and relationship-building, helping the agency continue to grow as a trusted independent insurance provider.
Since 1911, Donegan Insurance has offered comprehensive insurance solutions to individuals and businesses with the utmost care and integrity.
314 N. Camp St, Seguin, TX 78155

We are licensed to serve in TX and nationwide.
© 2026 donegan.
Melissa Elizondo brings over a decade of experience in the marketing field, having successfully run her own marketing agency prior to joining Donegan Insurance. Her extensive background equips her with a unique perspective on market dynamics and client needs, allowing her to craft effective marketing strategies that resonate with diverse audiences.
Throughout her career, Melissa has honed her skills in various aspects of digital marketing, including social media management, content strategy, and video production. This multifaceted expertise enables her to lead innovative campaigns that not only enhance brand visibility but also drive client engagement and retention.
As the Marketing Director at Donegan Insurance, Melissa Elizondo is responsible for overseeing the agency's marketing strategies and initiatives. Her role encompasses a wide array of tasks, from implementing automation processes to training staff on new software, ensuring that the agency operates efficiently and effectively.
Melissa's commitment to Donegan core values of kinship, integrity, and faith guides her in fostering strong relationships with clients and industry partners. By prioritizing clear and effective communication, she helps bridge the gap between the agency and its stakeholders, ultimately contributing to Donegan reputation as a trusted independent insurance provider.
Melissa is dedicated to leveraging innovative marketing strategies that utilize the latest technologies, particularly AI-driven solutions. By integrating automation into marketing processes, she aims to streamline operations and enhance the overall client experience.
Through her leadership, Donegan Insurance has adopted cutting-edge marketing tools that allow for personalized client interactions and more efficient communication. This forward-thinking approach not only sets the agency apart from competitors but also positions it as a leader in the insurance industry.
For those interested in connecting with Melissa Elizondo, her contact information is readily available for professional inquiries. She encourages open communication and values networking opportunities that can foster collaboration and knowledge sharing within the industry.
Melissa is active on several professional platforms, allowing peers and clients to engage with her directly. By promoting a culture of connectivity, she aims to build a robust network that benefits both her clients and the broader insurance community.
